Great Place To Work PPC Campaigns
Goals:
Generate leads for the Great Place To Work conference 2018
Target audience:
HR executives and C-level executives of companies
Our Approach:
Google Ads (YouTube, Display & Search) & social media were used for the integrated Digital marketing campaigns. Brand awareness was made among the HR executives and C-level executives about the Great Place To Work Conference 2018.
Those who watched the recap video of GPTW conference 2017 were marked and remarketed with GDN Banners to direct them to the website for more information. Fear Of Missing Out (FOMO) strategy was used by setting up a count down search ads on Google and using GDN banners with a countdown.
High intent Lead generation forms were used to capture details of people who are interested in GPTW 2018 conference. Precise targeting was done on Facebook to reach HR and C-level executives
Other Projects
Rithihi
Develop the ecommerce store on WordPress Woocommerce while keeping all the existing data. The design was provided and we had to replicate the design on Figma to do a full prototype and make it developer friendly. The client wanted a cost effective solution hence the development was done as a hybrid of a pre-selected template and full custom development.
Let’s talk about your project
We will return 100% of your money and 5% extra if you don't like what we do.