Digital Strategy Consulting
Start responding to consumer intent & stop pushing your message
When you talk about digital strategy or digital transformation strategy nowadays, there are plenty of companies out there offering consultancy services.
We are fundamentally different from other companies from the way we approach digital marketing. We understand that digital strategy cannot employ traditional linear thinking models of marketing funnels or company driven digital marketing campaigns. Generally, when companies drive digital marketing campaigns, they decide what content & message to push to which consumer segment. This approach defies the future of online marketing that is consumer intent-driven. To be successful in online marketing, you need to listen to customer signals and respond to them with the right message.
The consumer path to purchase is more complex than purchase funnels because consumers have multiple digital touch points. Your potential customers show their intent through various activities online. It can be the browsing they do on Google, an article they read, a post they like, a video they watch on YouTube or a comment they post. We, as a digital marketing agency specializes in consumer intent-based digital transformation strategy & digital marketing campaigns. Our digital marketing services range from SEO marketing services, content marketing, social media marketing, PPC campaign management & email marketing.
We use SEE-THINK-DO-CARE framework with other concepts of starting with the why, tipping point & design thinking to help companies respond to intent shown by customers online. Our digital strategy consulting includes four main areas.
- Digital Asset Audit
- Innovative marketing framework (SEE-THINK-DO-CARE)
- Training and development
- Website Analytics Audit.
Need a cohesive digital strategy across platforms to grow?
Book a Free 45 mins consultation to brainstorm strategy for your company.